Which one of these do you like most?
When I started getting into art in my teens, it was quickly clear that what most people like is often quite different from what the creator themselves like. And I am reminded of that again, with the AI images I have had fun creating over the last few weeks.
For instance, I recently posted one series of painted wood toys and another series of sacred sculptures. (See an example from each above.) I personally easily prefer the sculptures. They are far more interesting to me. And although I wouldn’t call the AI images I help generate “art”, I also know that these sculptures – if hand-crafted in real life – would be considered interesting and perhaps even good art. The wood toys, on the other hand, would be more playthings and curiosities and not terribly interesting.
When I post these, the response from others is the reverse. I typically get very little response to the sculptures, and people love the wood toys. On the main Facebook group for sharing Midjurney images, the wood toys got 300+ likes, and the sculptures one (!).
Why is that?
It may be because the wood toy is more relatable. It’s colorful. It’s something you can imagine having yourself. It’s more ordinary and familiar. And it’s easier to take in quickly since it is more colorful and familiar. On a social media feed, it “pops” more.
The sculpture, on the other hand, doesn’t stand out in the same way. It’s dark. It’s not colorful. It’s less familiar. It requires time and attention to take it in.
We see this in the art world too. Classic artworks are curated by experts, and people will go to museums to see them. They see some of the best classic art exactly because it’s curated by experts.
With contemporary art, it’s often a bit different. It’s not curated in the same way. And most people like art that’s relatable, pop, and easy and quick to take in. That’s not necessarily the most amazing art. For that reason, the best contemporary artists are often less known and less popular.
Note: As I have written before, I enjoy exploring AI images right now. It’s fascinating, and I can get out some of the images in my mind that I wouldn’t be able to create by hand. (I used to do art full-time in my teens and early twenties, but life took a different direction, and because of my disability it’s been difficult to take it up again to the extent I would like.)
I also see AI art as a reminder that all art is collective. The author is really humanity or existence as a whole. The AI is fed thousands or millions of images created by thousands or millions of people, and the prompts just get out some of the immense potential stored in the AI. I cannot take much credit for what comes out. All I am doing is coming up with the instructions, refining them, and curating the results.
Existence as a whole is the real creator. As is the case with anything the universe is creating through its local and temporary expressions we call humanity, culture, and individual humans.